Review what is helping your store sell
Review a small set of products regularly. Start with the information available in your seller account and your own order records.
Look at the full order journey
| What you notice | What to check |
|---|---|
| Few orders | Demand, title, category, photos, price, availability and how you share the product. |
| Enquiries but few purchases | Missing specifications, unclear variants, total cost or unanswered questions. |
| Frequent cancellations | Stock accuracy, processing delays and unfulfilled expectations. |
| Returns or complaints | Product quality, listing accuracy, packing and included accessories. |
Use available data
Compare completed orders, cancelled orders, returns and dispatch performance. If your account provides product-view data, you can also compare views with orders. Do not assume a dashboard metric exists if it is not shown.
Change one useful thing at a time
For example, improve the photos on five products and review the result over a comparable period. Note promotions, stock shortages or seasonal demand that may also explain a change.
Judge promotions by results after costs
More orders alone do not mean a better outcome. Consider discount funding, applicable charges, packing, cancellations and returns alongside completed sales.
A simple weekly review
- Choose five listings to improve.
- Fix the most common customer question.
- Review orders that shipped late and their causes.
- Check stock and pricing before the next promotion.
Need more help?
Contact the Tudo team with your order ID or store name.